Section 3: Educational Material for Healthcare Professionals

Educational material includes resources and items of value directed at healthcare professionals and/or for use with educating patients.¹

1. Companies may provide medical literature, reprints and proceedings of educational events to healthcare professionals, but no part of a reprint or article should be specifically highlighted to draw the attention of the healthcare professional.²
2. Companies do not offer items or gifts, which may inappropriately influence prescribing a product. The following are appropriate:³
   1. Company-branded items, of low monetary value, relevant to the conduct of the educational meeting may be given to HCPs attending the educational meeting; and
   2. Company-branded educational material.

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1. #11: Podcasts ↩︎
2. #10: Textbooks – education or gift? ↩︎
3. #20: Lanyards (explained) ↩︎