Code Information Sessions

Introducing Code Edition 20 – November 2024

8:25 – The Journey to Edition 20.
21:55 – Key changes: technology and HCP interactions.
31:18 – Key changes: consumer media.
40:30 – Key changes: scientific exchange.
48:58 – Key changes: ICD, complaints and non-member inclusions.
1:04:07 – Transparency reporting transition.

Ethical interactions with the patient community – October 2024

5:42 – Patient centricity and the Code.
27:22 – What does the Code say about patient community interactions?
38:07 – Inviting patient representatives to educational events.
56:07 – Providing information about special access programs.
1:05:34 – Engaging the patient community for PBAC submissions.
1:15:39 – Ethical crunch: clinical trials.

Social Media, Media Releases and Influencers: Part 2 – June 2024

6:08 Media platforms in the context of the Code
12:31 What can we promote on social media?
16:10 Clinical trial recruitment
22:11 Product specific comms – why or why not?
33:54 Writing and issuing media statements
55:39 International trends: complaints

QR codes, Prescribing Information and Balanced Promotional Material – April 2024

6:07 What does the Code say about product-specific materials?
12:40 Including mandatories in promotional pieces
17:00 QR Codes and digital Mpi
33:37 How do you achieve balance in promotional materials?
51:24 Questions to ask when weighing up balance
56:35 GIFs and scrolling advertisements

Disease Awareness and the Code – August 2023

5:23 What does the Code say about disease awareness?
7:08 How is disease awareness defined?
27:21 Practical tips to ensure a disease awareness piece is Code compliant
38:10 Disease awareness when only 1 treatment in that disease area
50:50 Social media and disease awareness
1:03:29 What are some examples of disease awareness?

Interactions with non-healthcare professionals and the Code – June 2023

6:00 What does the Code say about non-HCP interactions?
20:54 Unpacking Section 11 – Stakeholders
31:39 HCO support considerations
40:18 Unpacking Section 13 – General public
42:47 Media releases
46:56 Social media
49:03 Medical information
51:49 Patient Aids
53:25 Disease awareness campaigns

Transparency and the Code – April 2023

6:59 Why do we undertake transparency reporting?
22:09 How to: Transfers of Value to HCP
29:52 How to: Third Party Sponsorship
36:07 How to: Health Consumer Organisation Support
42:26 Timelines and data useage
47:16 FAQ

Educational Events and the Code – February 2023

5:47 What does the Code say about events?
13:16 Considerations when providing or sponsoring hospitality component
34:46 Venue selection considerations
48:11 Travel & accommodation considerations
1:06:30 Sponsorship considerations
1:12:16 Company events and speaker briefings

Social Media and the Code: Part 1 – October 2022

5:36 What does the Code say about social media?
19:43 When and how often can we engage?
23:29 Boosting, monitoring, and liking/sharing
37:33 Internal policies – quality inclusions
39:37 Online influencers and opinion leaders
49:29 What are some examples of social media posts?

Introduction to the Code – August 2022

9:39 What is the Code of Conduct
12:30 How does the Code relate to other regulatory bodies, such as the TGA?
11:36 What does “ethical conduct” mean?
32:02 How do you apply the principles of the Code in practice?
46:27 How is the Code administered?

Scientific Exchange and the Code – July 2022

5:35 – How is scientific exchange defined?
12:42 – In what contexts is scientific change appropriate?
25:51 – Internal scientific congresses.
40:07 – Sharing materials.
47:15 – Pipeline development.
51:27 – Clinical trials.